A collection designed in Minneapolis, with all frames priced at $290 regardless of the model—the price stays the same no matter which shape you choose. It is the entry-level price point in our selection of independent eyewear brands. Try-ons are available at all six of our boutiques.
- Minneapolis
- Acetate and metal
- $290, fixed price
- Optical only
Evolve, an introduction to independent eyewear.
At $290, Evolve holds a distinct place in our selection: it is the most accessible independent eyewear collection we choose to carry. Each frame still meets the same standards we look for across our assortment, including hinge quality, interior finishing, and access to replacement parts, but with a simpler construction.
It is a strong first step for someone moving beyond mass-market eyewear without jumping straight into the $700 range. The biggest difference becomes clear over time: a frame at this level is still designed to be repaired rather than simply replaced.
